Essential
You run supplier collection, registrations and reporting. We scope the programme and prepare your Declarations of Conformity.
Services
PPWR compliance, handled end to end.
From finding out which of your packs are in scope to Declarations of Conformity ready for you to sign. One team and one programme, valid in every EU market.
- Scoping, supplier data, technical files, declarations and testing, all under one roof
- Authorised representative appointed in each Member State where you need one
- Built on the same packaging data as your EPR, so nothing is asked for twice
Already in force: since 12 August 2026, producers not established in the EU must appoint an authorised representative in each Member State where they make packaging available (Article 45(3)). If you sell into the EU from the UK, the US or elsewhere, we start this in parallel with your assessment.
The regulation
What PPWR asks of you
- Proof that each pack meets the rulesA technical file and a Declaration of Conformity, signed by you, for every distinct pack you place on the EU market.
- Evidence from your suppliersRecycled content, substances of concern such as PFAS and heavy metals, minimisation and marking, each backed by documents.
- Someone accountable inside the EUAn authorised representative in each Member State, if your business is established outside the Union.
- A plan for what comes nextHarmonised labelling, then the 2030 design rules on recyclability grades, recycled content and minimisation.
We take all of it off your desk, from the first question to a declaration ready to sign, and keep it current when your packaging changes.
Book a PPWR assessmentHow it works
Six steps, one programme
Each step hands the next one what it needs. You can start with the assessment alone and add the rest once you know your scope.
- 01
Assessment and scoping
We confirm which of your packs PPWR covers, which requirements apply to them and from when. About two markets a week.
You receive- Packs and requirements in scope
- Supplier template for the data each pack needs
- Compliance cost forecast, before you commit
- 02
Authorised representative
If you are established outside the EU, we appoint and administer your representative in each Member State: mandate, set-up, liaison and records.
You receive- One point of contact across all markets
- A route to EPR registration, which needs the representative first
- 03
Supplier data campaign
A campaign in your name, with a template that catches errors as suppliers type. We start from the data you already hold, so nothing is asked for twice.
You receive- Evidence collected and structured
- Progress reporting during the campaign
- 04
Evidence review and pack register
Every response is read, queried where something is missing and validated. We group your SKUs into distinct packs under a written rule you approve.
You receive- Validated evidence per pack
- Your packaging type register, which sets how many declarations you need
- 05
Technical file and Declaration of Conformity
Each pack is reviewed against the requirements, its technical file built and its declaration checked before it reaches you. Issued in waves, by category or market.
You receive- One declaration per distinct pack, ready to sign
- Revisions when a specification changes
- 06
Gap report and testing
What could not be evidenced is set out with where to look and your options: laboratory testing, a change of pack or supplier.
You receive- A prioritised list of what is missing
- Tests coordinated with accredited laboratories and results linked to the technical file
Why us
Why Ecoveritas
Packaging compliance is what we do. We already run EPR registrations and reporting for producers across Europe, the Americas and beyond, so PPWR is not a separate project for us: it builds on the same packaging data, the same suppliers and the same team.
Specialists, not generalists
EPR, packaging data and recyclability assessment are our daily work. Our UK recyclability methodology is accepted by the Environment Agency.
One packaging inventory
Built once, used for both regimes. Your suppliers are only asked for what is new.
The authorised representative
Required by PPWR, and needed before EPR registration can go ahead. We set it up once for both.
Regulatory monitoring
Tariffs, thresholds and requirements tracked market by market, so you hear about changes when they happen.
EPR and PPWR
Two regimes, one programme
EPR funds recycling and is declared market by market. PPWR decides whether a pack can be sold in the EU at all. Different rules, same data: that is why we run them together.
| EPR | PPWR | |
|---|---|---|
| Scope | National, one scheme per country | European, one regulation |
| What it does | Funds collection and recycling | Sets the rules a pack must meet to stay on the market |
| Unit of work | The declaration, on each market's calendar | The distinct pack |
| Multiplies by market | Yes | No. One declaration is valid in every market |
| Registration | The producer registers in each market | Nothing to register |
Service options
You choose how much we run
The regulatory scope is the same in every option. What changes is who does the work. You keep your data and your supplier relationships in all three.
Supported
We run the supplier campaign, the declarations, registrations and reporting. You keep the data and the supplier relationships.
Managed
Everything in Supported, plus your compliance calendar, liaison with schemes and authorities, and regulatory monitoring.
| Who does the work | Essential | Supported | Managed |
|---|---|---|---|
| Scoping the programme | Ecoveritas | Ecoveritas | Ecoveritas |
| Declarations of Conformity | Ecoveritas | Ecoveritas | Ecoveritas |
| Supplier campaign | You | Ecoveritas | Ecoveritas |
| Registrations and reporting | You | Ecoveritas | Ecoveritas |
| Compliance calendar and liaison with schemes and authorities | Not included | Not included | Ecoveritas |
| Regulatory monitoring | Not included | Not included | Ecoveritas |
| You keep your data and your supplier relationships in all three. | |||
FAQs
Questions we are asked
Does PPWR apply to a UK or US business selling into the EU?
Yes, if you make packaging or packaged goods available on the EU market. Since 12 August 2026 you also need an authorised representative in each Member State where you sell, under Article 45(3).
Do I need a Declaration of Conformity for every SKU?
No. The declaration is issued per distinct pack. SKUs that share components, materials and weights share one declaration, which names all of them.
Is one declaration valid in every EU country?
Yes. PPWR is a regulation that applies directly across the Union, so one declaration covers every Member State. EPR, by contrast, is registered and declared country by country.
Our suppliers already answered an EPR survey. Will they be asked again?
Only for what is new. Components, materials and weights you already hold are reused. PPWR adds recycled content, substances of concern, design for recycling, minimisation and marking, with evidence behind each.
Who signs the Declarations of Conformity?
You do. Responsibility for compliance does not transfer, so the signature stays with your business. We prepare each declaration and check that the evidence supports it before it reaches you.
Do we keep ownership of our data and our supplier relationships?
Yes, in every option. We supply the capacity to run the programme, not the ownership. You also keep the key decisions: the rule for grouping packs, which packs go in each wave, whether to test and any redesign.
Does reviewing supplier documents prove what is in a pack?
No. Reviewing documents confirms that the evidence is complete and supports a declaration; it does not verify the presence or absence of substances. Where supplier evidence falls short, we coordinate laboratory testing.
Do you carry out laboratory testing?
We coordinate it with accredited UK laboratories, only where supplier evidence is insufficient. We start with low-cost PFAS screening and run the targeted analysis only where the screening justifies it. Laboratory costs are passed through at cost, with no margin; our fee for coordinating samples is shown separately.
- Heavy metals: lead, cadmium, hexavalent chromium and mercury; sum ≤ 100 mg/kg.14 to 16 working days
- Total fluorine: PFAS screening on food-contact packaging.14 to 16 working days
- 140 PFAS: only where screening returns 50 ppm or more.14 to 16 working days
Are scheme, registration and representative fees included in your price?
No. Scheme fees, registration charges and the authorised representative's own fees are paid by you directly to the relevant body. They never sit inside our invoice, and we estimate them for you in the assessment.
What about labelling and the 2030 design rules?
We prepare a short, practical roadmap for 2026 to 2030: what applies to you from the labelling and 2030 design requirements, in what order it arrives, and what to capture in your first supplier campaign so the same pack is not revisited.
Can we contract only part of the service?
Yes. The assessment can be contracted on its own, and it is the advisable first step because it sets the scope and cost of everything after it.
Book a PPWR assessment
Tell us what you sell into the EU and where. We will come back with how PPWR applies to you, what to do first and what it is likely to cost.